use theoretical marketing models
Interpret different academic theories and models of academic nature and make use of them to create the marketing strategy of the company. Employ strategies such as the 7Ps, the customer lifetime value, and the unique selling proposition (USP).
Also called: use theoretical marketing model, using theoretical marketing models, use theoretical models for marketing, work with theoretical marketing models, utilize theoretical marketing models
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1Definition from ESCO, published by the European Commission. Source concept
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