sales manager
Sales managers develop sales and targeting strategies for a company. They manage sales teams, allocate sales resources based on the plans, prioritise and follow up on critical leads, develop sales pitches and adjust them over time, and maintain a sales platform to track all leads and sales.
Also called: group sales manager, sales coordinator, area sales manager, inside sales manager, sales director, international sales manage, sales commercial manager, sales executive
- 42
- essential skills
- 20
- optional skills
- 8
- related roles
- 1221
- ISCO-08 group
Where you can go from here
8 rolesOccupations sharing the most essential skills with this one. The number is a count, not an opinion.
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- category managerWhat changes?26 skills in common
- promotion manager25 skills in common
- chief marketing officer19 skills in common
- branch manager8 skills in common
- market research analyst8 skills in common
- marketing consultant8 skills in common
Essential skills
42- align efforts towards business development
- analyse business plans
- analyse consumer buying trends
- analyse customer service surveys
- analyse external factors of companies
- analyse internal factors of companies
- analyse work-related written reports
- brand marketing techniques
- carry out sales analysis
- consumer goods industry
- content marketing strategy
- coordinate marketing plan actions
- corporate social responsibility
- create annual marketing budget
- define measurable marketing objectives
- develop professional network
- evaluate marketing content
- identify potential markets for companies
- impart business plans to collaborators
- implement sales strategies
- integrate marketing strategies with the global strategy
- integrate strategic foundation in daily performance
- make strategic business decisions
- manage profitability
- manage staff
- market pricing
- marketing mix
- motivate employees
- perform market research
- plan marketing campaigns
- plan marketing strategy
- prepare visual data
- pricing strategies
- produce sales reports
- sales argumentation
- sales department processes
- sales strategies
- set sales goals
- study sales levels of products
- supervise sales activities
- track key performance indicators
- write work-related reports
Optional skills
20- analyse supply chain strategies
- collaborate in the development of marketing strategies
- communicate with customers
- customer segmentation
- define geographic sales areas
- estimate profitability
- forecast sales over periods of time
- integrate headquarter's guidelines into local operations
- international business
- investigate customer complaints of food products
- liaise with managers
- manage accounts
- manage budgets
- manage distribution channels
- market research
- present arguments persuasively
- public relations
- recruit personnel
- statistics
- teach marketing principles
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